As Director of Public Affairs at HARMAN International, Priscilla leads public affairs and government relations strategies for HARMAN, a wholly-owned subsidiary of Samsung Electronics. Priscilla oversees collaborative and successful end-to-end execution of global communications plans, campaigns and engagement programs. In addition, Priscilla advises on policy matters in the areas of commercial diplomacy and culture, arts and sciences, and key technology.
Priscilla is a seasoned bilingual strategic communications and government relations expert, with more than a decade of extensive experience with luxury auto brands including Daimler, Mercedes-Benz and Jaguar Land Rover in China, Europe and North America. Prior to HARMAN, Priscilla was a Vice President with Jaguar Land Rover having focused on corporate communications, government affairs strategy and operations for North East Asia.
She holds a master’s degree in Finance and Economics from The University of Aberdeen, UK, and a bachelor’s degree in Law from Beijing Union University. She is currently an Executive Board Member of The Washington Automotive Press Association, and is a former Executive Committee Member of British Chamber of Commerce in China.